Smiley, the happiest brand ever, was founded by Franklin Loufrani in 1971

through a newspaper promotion to make people happy. Using the logo to highlight good news,

it allowed readers to see the bright side of life throughout any day. In a very short time Smiley

became the most recognizable icon in the world and remains so to this day. Palphot has launched

a stunning new line of products based around Smiley.